Within retail spaces, we want customers to enjoy a seamless experience.
Through lighting, we can help to create environments in which customers want to journey inside a store and spend time browsing because they feel comfortable.
Each retail environment should make people feel that every item is a purchase possibility. Particularly in clothing stores, we achieve this by illuminating both horizontal and vertical displays in the correct manner to ensure that merchandise is perfectly exhibited.
Focusing on the placement, aiming and direction of lights, along with appropriate colour rendering in these spaces, is extremely important in the overall impact on customers. The correct lighting will directly impact the amount of time a person will spend in a store, and ultimately affect their decision to buy.
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